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Alicia Keys is the new face of Givenchy perfume

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Alicia Keys has been named the new face of Givenchy.  The singer announced her partnership with the French luxury brand on Wednesday, revealing that she'll be appearing in an ad campaign for their new perfume starting in September. 

Keys says in a statement that she's "honored" to be introducing the world to Givenchy's latest scent, and that the label is "a personal favorite of [hers]." 

It's the first time the Grammy winner has been tapped to face a high-end beauty brand.  She's following stars like Uma Thurman, Amanda Seyfried and Justin Timberlake, all of whom have posed for Givenchy's perfumes in the past. 

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